Generate - Chief Representative Benelux

Full Time
8 months ago

Generate is a managed network of independent sales associates that serves medium-sized European companies generating sales and extending market reach in China, and it also facilitate blue chip Chinese companies on their expansion in Europe. Through our proven Sales Navigator Program and Generator Program, we provide companies with a low risk, cost effective and practical means to generate new and incremental revenues. In addition, Generate has its own trading company which specialises in creating and managing distribution networks through independent proven sales performers based on success only. We are experienced in the environmental, new technology, new materials, new process, information and communication technology, food and other high-growth sectors.

Founded in 2013, Generate is based in Shanghai and has representatives in London, Paris, Amsterdam, Antwerp, Frankfurt and Zurich. It is in the process of setting up a subsidiary – Generate Bvba in Brussels as the European Headquarter.

Snackeroo Ltd., invested by Generate, is a monthly subscription of premium snack boxes for large Chinese or international companies and individual young professionals to enjoy snacks happier, easier and healthier. It is proudly European owned and made.

Purpose of the Role

The primary purpose of this role is to present the Generate’s solutions to Benelux companies, follow up with the leads and generate projects.

The second purpose is to managing existing and establish new partnerships or sales associates with Benelux organisations for pre-qualified introductions or project deliveries.

The third purpose is to project/ relationship manage Generate's existing and new clients.

Find attached detailed job description.

Please send your CV to SUN Liang at and give short answers to the questions - why you and why us.