Marketing Executive

Abacare
Shanghai
Full Time
Posted
1 month ago

Duties include:

工作职责包括:

  • Responsible for preparation and execution of company strategic marketing plan, directly report to the General Manager China
  • 负责公司战略营销计划的制定和执行,直接向中国区总经理汇报

 

  • Social media management to promote corporate image and boost lead acquisition
  • 社交媒体管理,宣传企业形象,促进获取潜在客户

 

  • Plan and organize external events such as conferences, exhibitions, salons
  • 计划和组织外部活动,例如会议,展览,沙龙

 

  • Create engaging and attractive content including copywriting and visual design to grow the brand's footprint across multiple channels such as social media posts, comments, blog articles
  • 创建引人入胜且有吸引力的内容,包括文案写作和视觉设计,以在多个渠道(例如社交媒体帖子,评论,博客文章)上扩大品牌的影响力

 

  • Designing, implementing and reporting on the performance of online and offline marketing campaigns, e.g, social media campaigns, events and partnerships
  • 设计,实施和报告线上和线下营销活动(例如社交媒体活动,活动和合作合作伙伴关系)的成果,例如:社交媒体广告,活动和合作伙伴

 

  • Identify opportunities across different online channels and partnerships to support lead generation and conversion
  • 识别不同在线渠道和合作伙伴的机会,以支持潜在客户的产生和转化

Requirements:

任职需求:

  • Strong copywriting skills in both Chinese and English
  • 拥有较强的中英文文案撰写能力

 

  • Strong capabilities on problem solving and critical thinking
  • 拥有较强的问题解决能力和批判思维能力

 

  • Creative, curious, self-driven
  • 富有创造力,好奇心,自我驱动力

 

  • Deep knowledge of social medias
  • 对社交媒体的深入了解

 

  • Native speaker in Mandarin, fluent in English
  • 普通话为母语,英语流利

 

  • Experience in insurance or financial services is a plus
  • 有保险或金融行业经验者优先

 

  • Video making and editing skills would be a plus
  • 有视频制作和编辑技能者优先

Interested parties, please send detailed resume in MS Word version and mentioning your past achievements by email to: joyce.pei@abacare.com.

Personal data provided by job applicants will be used for recruitment purposes only. Should we have not been in contact within two weeks, resumes will be maintained confidentially in the system for future openings within twelve months.