Marketing Communications Manager (Mid-Level)
Brand Strategy & Creative Agency
Jibe is a Shanghai-born, globally minded branding and creative consultancy working across strategy, brand systems, communications, campaigns, digital experience, and culture-led brand building.
We are expanding our team to support one of China’s leading automotive and mobility groups across long-term brand strategy, communications, and creative services.
Client: Leading Global Automotive & Mobility Brand Locations: Shanghai / Hangzhou Language Requirement: Native Chinese + Basic English Communication
Marketing Communications Manager (Mid-Level)
Location: Shanghai or Hangzhou Experience: 5+ years Type: Full-Time
About the Role
Jibe is seeking a Marketing Communications Manager to support long-term brand communication planning and integrated campaign execution for a leading automotive brand.
This role requires strong understanding of brand communication strategy, content planning, integrated marketing, and campaign execution across digital and offline channels.
The candidate should have a strong awareness of Chinese consumer culture, digital trends, and automotive industry communication dynamics.
Key Responsibilities
- Support annual and quarterly communication strategy planning
- Develop integrated marketing and communication plans
- Coordinate campaign rollout across digital, social, PR, event, and offline channels
- Support communication planning for major brand moments and launches
- Assist in creative briefing development and campaign management
- Conduct market, competitor, and consumer insight research
- Track campaign performance and prepare reporting summaries
- Coordinate with strategy, creative, media, and production teams
- Ensure communication consistency across all touchpoints
- Support presentation development and client workshops
Candidate Profile
- 5+ years of experience in marketing communications, integrated marketing, or brand communications
- Experience in automotive, mobility, technology, or lifestyle brands preferred
- Strong understanding of Chinese digital ecosystem and social platforms
- Experience managing integrated communication campaigns
- Strong strategic thinking and execution capabilities
- Excellent communication and presentation skills
- Organized, proactive, and detail-oriented
- Ability to work across multiple stakeholders and deadlines
- Native Chinese speaker with basic English communication ability
Preferred Qualities
- Experience working on large-scale campaigns or brand launches
- Familiar with automotive communication trends and mobility culture
- Strong understanding of social content and brand storytelling
- Experience in agency environment preferred
Strong collaboration skills and ownership mentality
Chinese Version（中文岗位说明）
市场传播经理（中级）
工作地点：上海 / 杭州 工作经验：5年以上
职位简介
Jibe正在寻找一位市场传播经理，支持中国领先汽车品牌的长期品牌传播与整合营销项目。该职位需要具备品牌传播策略、整合营销及项目执行能力，能够协同策略与创意团队完成大型品牌传播项目。
岗位职责
- 支持年度及季度品牌传播策略规划
- 制定整合营销与传播方案
- 协调数字、社交媒体、公关、活动及线下传播执行
- 支持品牌重要节点及大型传播事件
- 协助创意Brief制定与项目管理
- 进行市场、竞品及消费者洞察研究
- 跟踪传播效果并整理项目复盘报告
- 协调策略、创意、媒介及制作团队
- 确保品牌传播一致性
- 支持提案及客户沟通工作
任职要求
- 5年以上市场传播、整合营销或品牌传播经验
- 有汽车、科技、生活方式品牌经验优先
- 熟悉中国数字媒体与社交平台生态
- 有整合传播项目经验
- 具备较强策略思维与执行能力
- 沟通表达能力强
- 工作主动、细致、有责任感
- 能适应多项目并行与快节奏工作
- 中文母语，具备基础英文沟通能力
About Jibe
Shanghai-born. Global-minded.
Jibe is a branding and creative consultancy focused on strategy-led brand systems, culture-driven communication, and future-facing visual experiences.
We work across branding, campaigns, digital, events, environments, and innovation projects for global and regional brands.
Selected sectors include mobility, lifestyle, sports, culture, wellness, and technology.
To apply, please send:
- CV / Resume
- Portfolio (if applicable)
- Current & expected salary
- Earliest available start date
www.jibeglobal.com